The concepts of viral marketing and Web 2.0 should not be new, and if they are you've got some catching up to do. Myspace, Facebook, Youtube, and other social networking websites have taken the internet by storm. And for the creators, it's a gold mine. If you do not have the technical savvy that these young entrepreneurs have, do not get weary. You can still take advantage of these trends for your business RIGHT NOW!
If you do not have a Myspace page for your business or band, let's face it. You're either a huge corporation with a household name already, or you're a small business destined for failure. There are over 200,000,000 registered users. Yes, that's in millions. You can join groups related to your industry, start and contribute to forums, and let people know who you are. Be careful, though. You must adhere to the terms and conditions, and can not DIRECTLY advertise your business (ie. SPAM). Myspace will delete your profile faster than you can say "Buy my product". When done the correct way, the traffic to your website should explode.
Similar to Myspace, Facebook has roughly 42 million members. Similar to Myspace's Bulletin, Facebook has a feature called The Wall that allows users to post news, events, and other information viewable to anyone that views their profile or is on their friends list. Facebook has a lot of customizable attributes and you can also setup a group that others can join about your company. Facebook was originally created so that college students could network online. If your company's target market is between 18-28 years old, this can be a home run.
This video social networking site is the first of its kind. Anyone can post and view videos, as long as they do not violate the terms and conditions (nothing copywrited, pornographic, etc). Although many of the videos on YouTube can be humorous or news related, many companies are using the power of video to reach new audiences. One fantastic method I've found is to offer free knowledge in your area of expertise, but include a link during the message to your company's website. If you're trying to market your new product that can remove stains from any surface, make a video of yourself using the product with a link at the bottom to your website. This is easier than you think. You can get a decent webcam for around $ 50, and you can use Windows Movie Maker (free) to add text to the video. Done!
Even if you are not familiar with Search Engine Optimization (SEO), Google Adsense, meta tags, RSS feeds, and all of those fancy terms, you can still get traffic to your website and make some cash!viral rewards