Writing and publishing articles must be done frequently and consistently to reap its rewards. Beginners often give up after up after just writing and submitting a few articles because they do not see the immediate benefits.
These 7 top benefits of article marketing will help you keep focused on your article marketing goals.
1. Generate unique content
Instead of copying and pasting someone else's content, create a unique articles that attract readers to your web site because they like your style of writing. Of course you could hire a ghost writer, however the content will not reflect your own style.
Ezine publishers, web site owners are always on the look out for unique content. Write lots of unique articles and you'll attract lots of visitors.
2. Become an authority in your niche
If you generate lots of content in your niche your content will get viewed all over the Net as it gets picked up by newsletter publishers, social media sites and blogs.
By converting your article to audio or video you extend your audience. Some people prefer to hear or see it rather than read it.
3. Boost search engine rankings
Articles that are optimized with keywords people are searching for attract the search engines. Adding the article to your web site will improve its rankings and generate more traffic.
4. Increase link popularity
Search engines rank web pages according to the number and quality of links pointing to them. Article directories allow one or 2 links to be placed in the resource box at the end of the article. When your content gets published in newsletters, ezines, blogs, websites and social media sites, the number of backlinks increases dramatically.
5. Create a viral marketing machine
Picture this ..
- You create a short report by bundling together a series of your articles.
- You create a page on your web site where visitors can download the report.
- You offer your free report to people in your niche looking for valuable information to send their subscribers or include it on their web site.
- You not only receive traffic to the link on your web site but attract traffic from the links within your report.
- As your report gets distributed all over the Net it becomes a viral marketing machine.
6. Free publicity
Writing lots of articles and publishing them will not cost you money but will cost you time. It's a great strategy for online marketers that do not have money to invest in marketing their web sites but have the time to write.
Article marketing can have a greater impact than running ads in a newspaper, yellow pages or ezines. It does not cost you anything, conveys more information and will continue to attract visitors as long as they remain on the Net. An ad costs a lot and does not have the life span of an article.
7. Continuous streams of traffic
If one of your articles gets picked up by a popular ezine containing thousands of subscribers you'll receive an instant boost of traffic to your web site. If your article attains first page rankings in multiple search engines and remains in that position forever, you'll receive a continuous stream of traffic for years to come.
Write and publish lots of articles on a consistent basis and you'll reap these top 7 benefits.
Do not delay, get started today!viral rewards