You're going to find that there's a lot of writing involved with affiliate marketing – or with just about any marketing method you choose to follow. Article marketing is one of the key methods of promoting an affiliate website. But even more important to your success is email marketing because you'll be connecting directly with people who have already visited your site at least once.
The people on your email list have already seen your site and obviously trust you and like the information you're providing – otherwise they would never have given you their email address. Do not take this trust and admiration for granted. It's very important in this business.
You can not physically see the people who visit your site. Consequently, you can not get to know them and learn about their needs in the traditional way – by chatting with them while they're in your shop or greeting them when you pass them on the street. But you can get to know more about them – and they can get to know more about you – by communicating with them via email.
Using email marketing to promote your affiliate marketing website is easier than it sounds. You could start a weekly newsletter that your readers could subscribe to. Send them weekly tips and information about what's going on in and around your niche. Invite them to visit your blog if you've just published an exceptionally exciting article.
One of the key duties you can handle with your email marketing campaign is to get to know more about your readers. Ask them questions – What would they like to see more of your blog? Take a survey – What breed of dog do you have? How old is he? What brand of food do you feed him? Take a poll – Which brand of dog food does your dog prefer – X, Y or Z?
And then turn it around and tell your readers, 'I feed my dog ABC dog food because he's older and it seems to help his joints and keep his coat shinier.' And then tell them a little anecdote about you and your dog so they'll get to know you personally.
One of the key aspects of affiliate marketing is getting your readers to develop trust in you and the product you're promoting. And that's difficult to do when you can not communicate face to face. Use email marketing to help develop that sense of trust and turn your readers into buyers.